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The Process and Making of our New Perfume Range SOUND

How does one make a perfume inspired by sound? This is the question that drove Aequill’s resident artist Ecka Mordecai to develop three unique fragrances for the perfume house's debut release, and to develop an unusual and innovative approach to perfume composition.The upcoming range - eloquently entitled ‘Sound’ - explores the act of listening and a process of merging scent and sound into fine perfume. Phase one: listening In honour of Aequill’s birthplace, I walked the streets of East London, deeply listening to the local soundscape and recording fragments of its essence using a combination of field recording and creative writing. Sound and scent share the quality of transience, so I chose to walk, slowly and methodically through different neighbourhoods...

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The Inspiration behind Aequill's New Artisan Perfumes: SOUND

The fascinating thing about the senses is that whilst we think of them as belonging to five distinct categories connected to five body parts, our experience of them is far more sophisticated. We find examples of deaf musicians playing through vibrational touch (Evelyn Glennie), artists painting sound (Paul Klee) and cultures that have a different colour for each day of the week (Thailand). One long summer’s evening, I was watching the dancing flame of Aequill’s Juniperberry & Cerdarwood candle, breathing in it’s mysterious balsamic aroma, when I decided to compose a piece of music for solo ‘cello that captured the essence of the scent, entitled ‘Study of a Flame’. Whilst recording, I felt myself becoming the flame, the sounding wood...

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Spring Scents | Our Tips for Selecting Your Springtime Fragrances

There's something truly delightful about the emergence of spring time: the ebbing away of the cool, dark winter days, the shedding of heavy coats, the transition into the warm, sunnier days which precede the summer season. Spring promises new beginnings, fresh starts, and, with it, a cacophony of uplifting scent. Why do I need a new spring perfume? Now that the days are getting so much lighter and brighter, and with so many sumptuous floral notes in the air as spring blooms around us, it's natural to start feeling as though your go-to winter fragrances are simply too heavy for these warmer days, and could be set aside in lieu of light spring scents which better suit the new season. ...

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The Different Ways To Wear Perfume

At Aequill, we're big fans of the emotive benefits that fragrances offer, and how various scents combine to form the unique way any given perfume smells; from layering fragrances to finding your signature scent, there are so many ways to wear perfume and enjoy scent! That's why, today, we're sharing a little more information about the different ways to wear perfume, including the easiest ways to incorporate scent into your beauty routine, where to spray perfume, and how to ensure the fragrance lasts when you do apply it. We'll also be looking at alternative ways to use your favourite scent, too! The different types of perfume and scent When it comes to wearing fragrances, there's always a huge variety of...

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Musk Smell In Fragrance | How Musk Perfume Gets It's Distinctive Fragrance

If you're an avid fan of fragrance and perfume, chances are you've more often than not heard the terms 'musk fragrance', 'musk smell', and 'white musk' used to describe various fragrances and scents - from body sprays to perfumes, you can often find musk in the base notes of a wide selection of smells. But what exactly is musk? Where does it come from and how is it characterised in the scents we know and love? We'll be sharing everything you need to know about what makes musks so special; from natural musk and its origins to the various ways in which synthetic musks are utilised to create complex perfume and fragrance profiles. Where does musk come from?  Surprisingly, musk...

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