Follow Your Nose

An invitation to explore scent, city, and instinct.

Across London, we’ve partnered with a curated selection of independent spaces to quietly place samples from our Time Collection. Each location holds a fragment of the story — waiting to be discovered.

Clues will unfold across our social channels. Follow them closely, trust your senses, and let intuition lead you from one destination to the next.

When you arrive, simply speak to a member of staff and mention you’re part of the Follow Your Nose trail to receive your sample.

aequill means balance. 
Balance of fragrance and art. 
Art and commerce. 
Every fragrance is a balance of scents.
All hand-made by artists. Who earn income from their creations that you buy.

Please enjoy. 

Time by Mengting Zhuo

Mengting Zhuo

Zhuo, our 23-24' artist in residence shares the inspiration behind the upcoming range of perfumes for aequill, and tells us about the connections between performance art and scent.

Journal

Inspired by sound, expressed in scent.

Sound artist Ecka Mordecai invite us to explore the mysterious world of sound and scent in this unique collaboration.

The aptly titled ‘Sound’ range was designed by ‘cellist and sound artist Ecka Mordecai within aequill’s interdisciplinary artist-in-residence program during her stay between 2021 - 2022.

Spring rain expressed with grass notes, birdsong explored with mimosa, honey and narcissus, and silence transposed as crisp fresh woods, each fragrance builds upon the emotional language of sound and scent.

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Sound by Ecka Mordecai

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